Top Fashion Games on Android in Ireland: Q2 2025 Performance

The second quarter of 2025 showcased interesting trends for fashion games on the Android platform in Ireland. Here’s a closer look at the performance of the top five games, based on data from Sensor Tower.

Skincare Time: Makeover ASMR saw fluctuating weekly downloads, peaking at 1.6K in mid-April. Despite a drop in downloads, active users remained relatively steady, ending the quarter with around 2K weekly active users. Revenue was inconsistent, reaching $4 in several weeks but falling to $0 in others.

Paper Doll Diary: Dress Up DIY maintained a steady increase in active users, concluding the quarter with approximately 21K weekly active users. Downloads varied, peaking at 841 in mid-April, while revenue saw modest gains, reaching up to $10 in early May.

Hair Tattoo: Barber Shop Game experienced a steady rise in weekly downloads, culminating in 750 by the end of June. Active users hovered around 11K, with revenue showing slight increases, peaking at $7 at the end of the quarter.

Eye Color Mix had a stable user base, maintaining around 6.7K active users weekly. Downloads peaked at 936 in mid-April, while revenue began to emerge in June, reaching $4.

Satiszone: Perfect ASMR Tidy showed a steady increase in active users, finishing with over 3.1K. Downloads saw an upward trend towards the end of the quarter, reaching 436, while revenue fluctuated, peaking at $18 at the start of the quarter.

These insights highlight the dynamic nature of the fashion game market in Ireland. For more detailed analysis, visit Sensor Tower.